From a shared passion for nature, art and design, car manufacturer Hyundai and the Van Gogh Museum seal the seventh year of their partnership with the newest model of the Hyundai IONIQ 5 and KONA Electric decorated with details from Van Gogh’s masterpieces.
By bringing the art and the story of Vincent van Gogh to the people in a sustainable way, Hyundai contributes to a more accessible museum.
Emilie Gordenker, director of the Van Gogh Museum and JP Lee President and CEO of Hyundai Motor Netherlands, in front of the Hyundai IONIQ 5 decorated with Almond Blossom (1890). Photo: Jelle Draper.
Emilie Gordenker, Director of the Van Gogh Museum:
‘Over the past two years, it has become ever clearer that visiting a museum is not always a given. We are enormously grateful for Hyundai’s loyal support, in difficult times and in happier ones such as now that our museum is open again. Together we connect people to the world of Vincent van Gogh.’