Sunflower collection
The sunflowers in Van Gogh’s artwork resemble a bright fire so magnificent that it seems to want to set every viewer’s heart on fire. Sunflowers are more than just flowers in Van Gogh’s spiritual world; they radiate vibrancy, passion, brightness and hope.
As a tribute to Van Gogh and his artistic endeavours, Chow Tai Seng has converted the intense colours of Van Gogh's paintings to the vibrant colours of metal. This dynamically conveys the warmth and romance of the artist's works and the hope the artist placed in his paintings. The bold lines represent the vitality of the sunflower, while the sparkling diamonds around the pistil symbolise the steadfast, passionate love between lovers.
Almond Blossom collection
The design elements of the jewellery collection are taken from Van Gogh’s work Almond Blossom. While the warm, white mother-of-pearl reflects the restrained, delicate beauty of the almond blossom, the exquisite texture of the diamond allows the popular shape of the flowers to sparkle. The pure, timeless colour represents pure, classic love.
About CTS
The primary products of Chow Tai Seng, one of the leading diamond jewellery brands in China’s high-end mainstream market are diamond-set jewellery and gold jewellery. After more than twenty years of expansion, Chow Tai Seng has established more than 3,000 outlets throughout China.
Through specialised research, such as studying fashion trends, the brand analyses market needs and constantly works to enrich and improve its original jewellery collection.
Contact
Would you like to find out more about the Van Gogh Museum’s brand licensing programmes and collaborative possibilities? Please get in touch. We look forward to discussing the options.